Prospect Journey
Management
Improve the execution of your marketing campaigns with better data and campaign management.
Improve the execution of your marketing campaigns with better data and campaign management.
Managing your campaigns can feel like a burden. And it’s probably the least enjoyable part of your job. Staying compliant, managing your suppressions, recycling and enriching your data is all part of good data hygiene practices and it’s essential to running your marketing campaigns smoothly. But it’s often hard to stay on top of it all.
Growth Intelligence gives you all the data you need to activate your accounts anywhere along with GDPR-compliant contact data and top buyer insights.
Every business has a set of rules that govern who it can and cannot market. “Do Not Call” lists, GDPR opt-outs, telephone preference service (CTPS and TPS) opt-outs are just some of the compliance landmines that can damage your reputation. Get peace of mind that your campaigns are always compliant.
Your clients, opportunities, and other prospecting data can be automatically suppressed to ensure your sales and marketing teams are always aligned.
Target your buyers at optimal frequency using industry best practices to maximize the penetration of every account. Growth Intelligence also lets you build a more sophisticated set of rules around data management like time and outcome-based lead allocation depending on where the lead is in its lifecycle.
See how your data performs week by week with your own custom campaign dashboard. Keep on top of your campaigns with campaign visualizations without having to spend hours analyzing your performance.
