New Adzact – Growth Intelligence

Precision Targeted
LinkedIn Ads

Maximize Your LinkedIn Ad ROI with Hyper-Targeted ads Get Cheaper Leads and Better Conversions

How Adzact gets you
3x more sales opps
for the same ad spend

Kill controversy over your ideal customer profile & total addressable market for good (no more arguments between sales and marketing)
Focus all ad spend on future buyers
Focus sales efforts on the same accounts
Personalise messages based on a target’s company culture, e.g. passion for sustainability, early adoption of new tech, risk aversion etc.
Get expert advice to use best B2b ad practices

What does it look like in practice?

Just Eat for Business (JEB) lets companies give their employees free food throughout the day. It is the ultimate employee benefit. It is for businesses competing heavily for staff, or that are already committed to the best possible office experience. But it was impossible to describe this audience within a traditional display Ad Platform like LinkedIn Campaign Manager, that only lets you choose an audience based on Sector, Size, Geography, etc.

Identify your Ideal Customer Profile

The Adzact Ad-targeting algorithm found signals in our data that did strongly correlate with their best clients, e.g. Already putting an emphasis on company 'culture', Paying for expensive office space, Investing in employee marketing and hiring technology.

1

Find Matching Businesses

Adzact identified all the companies in the UK that fit this profile. The full Total Addressable Market was automatically identified as users on LinkedIn.

2

Advertise to Buyers

Our Customer Success Team worked with Just Eat for Business's marketing team and digital agency to ensure their LinkedIn campaigns were optimised to target good fit businesses, optimising objectives, content, lead gen forms, and bidding strategy. The result was a 3x ROI and 3x good quality leads.

3

The world's leading brands have chosen
Adzact to fuel their growth.

Play Video

American Express drives more revenue with reduced acquisition costs and increased conversion rates.

3x

Increase in lead conversion rates

6x

Reduction in customer acquisition costs

2.2x

Increase in revenue

Target SMEs with efficiency
and precision.

Go to market with confidence knowing that your targeting is as good as it can be. Get more out of your digital and offline channels and run multi-channel ABM campaigns.

Optimise sales outreach

Give your sales teams hyper-targeted audiences of prospects that look like your best customers. Prioritise outreach. Personalise your pitch and close more deals with with confidence

Precise targeting on digital

Break free from targeting limitations of ad platforms and reach your best accounts digitally with highly precise, interoperable audiences. Reduce spend or make it go further by being more targeted.

ABM, but to SMEs

Define, run and measure ABM campaigns with industry-first ABM platform for targeting SMEs. Build personalised journeys – segmented by value, intent, and reasons to buy – across millions of businesses.

Getting started is easy.

1

Add your CRM data

Tell us which businesses you’ve sold to. No personal data. Just names of companies and their lead statuses.

2

Let the AI analyze it

Your data is matched, processed, and analyzed by our AIs to create a single view of your ideal buyer universe.

3

Execute immediately

Deploy your audiences across any digital and offline channels, and see your revenue grow.

Precision Targeted
LinkedIn Ads

How Adzact gets you
3x more sales opps
for the same ad spend