CRYSTAL BALLS COME IN MANY SHAPES AND SIZES

Predictive marketing. It’s a subject you’ve probably heard a lot about over the last few months – particularly from the team here at GrowthIntel.

It’s rapidly growing into an industry that’s set to be worth more than five billion dollars by 2018, yet there’s still a great deal of confusion about what predictive marketing actually is […]Read More

VEHICLE RENTING AND LEASING: HOW TO CAPITALISE ON MARKET CHANGES

The 2016 budget retrospectively taxed company car drivers to the tune of £627 each, through the combined effect of 1) U-turning on a promise (O-turn?) to scrap the 3% surcharge on diesel and 2) moving the car tax bandings. The Chancellor pulled those levers in the hope that it would increase the take-up of electric cars (as well as boost the exchequer’s coffers), but the industry was way ahead of him […]Read More

WHAT WAS THAT ABOUT ‘REALISING THE POTENTIAL OF CIVILISATION’, TOM?

The man with the data-driven plan and all round captain of our ship Tom Gatten recently took to the digital airwaves as part of Steve Chenoweth of SQmedia’s regular podcast, The Predictive Marketer.  They discussed, among other things: Our unique application of ‘Full-Stack Data Science’ How one of our clients doubled their average deal size in the UK […]Read More