GROWTH INTELLIGENCE RAISES £1.7M TO EMPOWER BUSINESS TRADE
Growth Intelligence has raised £1.7m to help marketers and sales leaders drive faster growth with AI. Founded in 2013, Growth Intelligence helps high profile brands, including American Express, FedEx, Western Union, iZettle and Vitality Health, target their direct marketing activity to businesses that are most likely to buy. Read More
THE 4 DECISIONS EVERY TELEMARKETING LEADER MUST BE ABLE TO DEFEND TO THEIR CMO.
We spoke with some of the UK’s most successful B2Bs to find out what the toughest telemarketing challenges are and how they have solved them.
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HOW TO IDENTIFY YOUR BEST PROSPECTS
Imagine if your telemarketing agents knew there was a statistical likelihood that the companies they were about to call had a genuine requirement for what they were selling.Read More
KNOW YOUR DECISION TREES FROM YOUR RANDOM FORESTS
Following our CEO Tom’s extremely well-received talk on machine learning at B2B Ignite, we decided to turn the content into a free ebook – ‘The Rise of Machine Learning’ […]Read More
THE RISE OF MACHINE LEARNING
Growth Intelligence’s Tom Gatten recently spoke about the rise of AI and machine learning at Ignite 2017, the UK’s premier B2B marketing event […]Read More
STORYTELLING, CREATIVITY AND CULTURAL CHANGE
What’s the secret to mind-blowing storytelling, a creative thinking process that leads to fresh ideas, and a marketing culture that can embrace transformational change? […]Read More
HOW TO FIND THE RIGHT TELEMARKETING AGENCY
Trusting the reputation of your business to a company you’ve never worked with before is a daunting prospect. But that’s exactly what you’re doing when you hire a new telemarketing agency […]Read More
GROWTH INTELLIGENCE DOUBLES TELEMARKETING CONVERSION RATE IN HEAD-TO-HEAD PILOT
Vitality sells health and life insurance plans to businesses and consumers. It’s the first insurance company to reward people for healthy living […]Read More
TECH CITY NEWS INTERVIEWS GROWTH INTELLIGENCE’s TOM GATTEN
Over the last few weeks, UK Tech industry magazine Tech City News has been interviewing Elevator Pitch Live winners about their businesses. This week it was the turn of Growth Intelligence CEO Tom Gatten […]Read More
KEEPING YOUR TELEMARKETING AGENTS HAPPY
It takes a lot of money and resource to recruit and train new, talented telemarketing agents. So what can businesses too to keep their telemarketers engaged, productive and more likely to stick around […]Read More